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Breaking Rockefeller

₦8,000.00

The incredible tale of how ambitious oil rivals Marcus Samuel, Jr., and Henri Deterding joined forces to topple the Standard Oil empire

Marcus Samuel, Jr., is an unorthodox Jewish merchant trader. Henri Deterding is a take-no-prisoners oilman. In 1889, John D. Rockefeller is at the peak of his power. Having annihilated all competition and possessing near-total domination of the market, even the U.S. government is wary of challenging the great “anaconda” of Standard Oil. The Standard never loses—that is until Samuel and Deterding team up to form Royal Dutch Shell.

A riveting account of ambition, oil, and greed, Breaking Rockefeller traces Samuel’s rise from outsider to the heights of the British aristocracy, Deterding’s conquest of America, and the collapse of Rockefeller’s monopoly. The beginning of the twentieth century is a time when vast fortunes were made and lost. Taking readers through the rough and tumble of East London’s streets, the twilight turmoil of czarist Russia, to the halls of the British Parliament, and right down Broadway in New York City, Peter Doran offers a richly detailed, fresh perspective on how Samuel and Deterding beat the world’s richest man at his own game.

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American Entrepreneur

₦8,000.00

Ever since the first colonists landed in The New World, Americans have forged ahead in their quest to make good on the promises of capitalism and independence. This book vividly illustrates the history of business in the United States from the point of view of the enterprising men and women who made it happen.

Weaving together vivid narrative with economic analysis, American Entrepreneur recounts fascinating successes and failures, including: how Eli Whitney changed the shape of the American business landscape…the impact of the Civil War on the economy and the subsequent dominance of Andrew Carnegie and J. P. Morgan…the rise of the consumer marketplace led by Asa Candler, W. K. Kellogg, Henry Ford, and J.C. Penny…and Warren Buffetts, Michael Milkens, and even Martha Stewarts experience in the New Economy of the 1990s and into today. It is an adventure to start a business, and the greatest risk takers in that adventure are entrepreneurs. This is the epic story of Americas entrepreneurs and the economy they created.

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The Art Of Business Wars

₦8,000.00

Business is a fight for survival. In business as in war, leaders match their wills in pursuit of opposing outcomes, they devise strategies, and marshal resources for victory. Success can turn on the smallest of details; a single tactical blunder can topple an empire. Ultimately, one side triumphs—and victory is all that matters.

David Brown, host of the hit podcast Business Wars, masterfully frames some of the biggest business rivalries in history using revered Chinese military strategist Sun Tzu’s insights and pragmatic advice. Each rivalry he examines tells a story of combined wits, strategies, and resources. Brown chronicles the rise of companies as they vanquish rivals, formulate innovative plans, and adapt to keep up with shifting societal needs. The goal? Stay ahead of the competition and emerge victorious as an industry titan.

By compiling powerful insights uncovered over hundreds of episodes and more than a year of in-depth research, Brown has developed a formula for business intrigue that uses popular history as a hook to lure readers in. The stories in The Art of Business Wars are fascinating, but the lessons we draw from them—about determination, ingenuity, patience, grit, subtlety, and other traits that contribute to a victorious enterprise—are invaluable, whether you’re a software-slinging freelancer or the CEO of a multinational manufacturer.

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Always Day One

₦8,000.00

At Amazon, “Day One” is code for inventing like a startup, with little regard for legacy. Day Two is, in Jeff Bezos’s own words, “stasis, followed by irrelevance, followed by excruciating, painful decline, followed by death.”

Most companies today are set up for Day Two. They build advantages and defend them fiercely, rather than invent the future. But Amazon and fellow tech titans Facebook, Google, and Microsoft are operating in Day One: they prioritize reinvention over tradition and collaboration over ownership.

Through 130 interviews with insiders, from Mark Zuckerberg to hourly workers, Always Day One reveals the tech giants’ blueprint for sustainable success in a business world where no advantage is safe. Companies today can spin up new products at record speed — thanks to artificial intelligence and cloud computing — and those who stand still will be picked apart. The tech giants remain dominant because they’ve built cultures that spark continual reinvention.

It might sound radical, but those who don’t act like it’s always day one do so at their own peril. Kantrowitz uncovers the engine propelling the tech giants’ continued dominance at a stage when most big companies begin to decline. And he shows the way forward for everyone who wants to compete with–and beat–the titans.

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Remote Inc

₦8,000.00

Remote work can be satisfying and productive—once you craft a strategy that taps into the unique advantages of working from home. After a year in which many of us plunged into remote work overnight, we finally have a chance to make thoughtful choices about how to combine remote and office work, and how to make the most of our days at home.

Remote, Inc. gives you the strategies and tools you need to make remote work a valuable part of your renewed working life. Learn how to…

– Gain control over how and when you work by focusing on objectives, not the 9-to-5 workday.
– Wow your managers by treating them like valued clients.
– Beat information overload by prioritizing important emails and messages.
– Make online meetings purposeful, focused and engaging.
– Build great relationships with your colleagues—whether at the next desk, or another city.
– Find a balance between work from home, and life at home.
– Make a remote work plan that lets you get the best from time at the office—and the best of home.

Remote, Inc. takes you inside the mindset and habits of people who flourish while working outside the office some or all of the time: people who function like a “business of one.” That’s how productivity experts Robert C. Pozen and Alexandra Samuel describe the mindset that lets people thrive when they’re working remotely, whether full-time or in combination with time at the office. You can follow their lead by embracing the work habits and independence of a small business owner—while also tapping into the benefits of collegiality and online collaboration.

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The Complete 101 Collection

₦8,000.00

As the founder of EQUIP and the John Maxwell Company, bestselling author, speaker, and leadership expert John C. Maxwell is responsible for helping train more than 5 million leaders worldwide.

In The Complete 101 Collection, he has combined his introductory works on eight core fundamentals every professional needs such as:

-Attitude
-Self-Improvement
-Leadership
-Relationships
-Success
-Teamwork
-Equipping
-Mentoring

Whether one is needing a refresher course on these basic but essential principles or even mentoring a young leader to develop in business and leadership within their own lives, this concentrated collection of briefcase-sized leadership books is the starting point you need to sharpen these crucial bedrocks for leaders in any industry or environment.

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Tribes

₦8,000.00

Since it was first published almost a decade ago, Seth Godin’s visionary book has helped tens of thousands of leaders turn a scattering of followers into a loyal tribe. If you need to rally fellow employees, customers, investors, believers, hobbyists, or readers around an idea, this book will demystify the process.

It’s human nature to seek out tribes, be they religious, ethnic, economic, political, or even musical (think of the Deadheads). Now the Internet has eliminated the barriers of geography, cost, and time. Social media gives anyone who wants to make a difference the tools to do so.

With his signature wit and storytelling flair, Godin presents the three steps to building a tribe: the desire to change things, the ability to connect a tribe, and the willingness to lead.

If you think leadership is for other people, think again—leaders come in surprising packages. Consider Joel Spolsky and his international tribe of scary-smart software engineers. Or Gary Vaynerhuck, a wine expert with a devoted following of enthusiasts. Chris Sharma led a tribe of rock climbers up impossible cliff faces, while Mich Mathews, a VP at Microsoft, ran her internal tribe of marketers from her cube in Seattle.

Tribes will make you think—really think—about the opportunities to mobilize an audience that are already at your fingertips. It’s not easy, but it’s easier than you think.

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The Elements Of Mentoring

₦8,000.00

Patterned after Strunk and White’s classic The Elements of Style, this third edition concisely summarizes the substantial existing research on the art and science of mentoring. W. Brad Johnson’s and Charles R. Ridley’s classic guide, The Elements of Mentoring, reduces this wealth of published material on the topic to the seventy-five most important and pithy truths for mentors in all fields.

Here are the 75 practices of master mentors. These include what excellent mentors do, what makes an excellent mentor, how to set up a successful mentor-mentee relationship, how to work through problems that develop between mentoring pairs, how to mentor with cultural humility and in diverse mentorships, what it means to mentor with integrity, and how to end the relationship when it has run its course. Succinct and comprehensive, this is a must-have for any mentor or mentor-to-be.

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How The Mighty Fall

₦8,000.00

Decline can be avoided. Decline can be detected. Decline can be reversed.

Amidst the desolate landscape of fallen great companies, Jim Collins began to wonder: How do the mighty fall? Can decline be detected early and avoided? How far can a company fall before the path toward doom becomes inevitable and unshakable? How can companies reverse course?

In How the Mighty Fall, Collins confronts these questions, offering leaders the well-founded hope that they can learn how to stave off decline and, if they find themselves falling, reverse their course. Collins’ research project—more than four years in duration—uncovered five step-wise stages of decline:

Stage 1: Hubris Born of Success
Stage 2: Undisciplined Pursuit of More
Stage 3: Denial of Risk and Peril
Stage 4: Grasping for Salvation
Stage 5: Capitulation to Irrelevance or Death
By understanding these stages of decline, leaders can substantially reduce their chances of falling all the way to the bottom. Great companies can stumble, badly, and recover.

Every institution, no matter how great, is vulnerable to decline. There is no law of nature that the most powerful will inevitably remain at the top. Anyone can fall and most eventually do. But, as Collins’ research emphasizes, some companies do indeed recover—in some cases, coming back even stronger—even after having crashed into the depths of Stage 4.

Decline, it turns out, is largely self-inflicted, and the path to recovery lies largely within our own hands. We are not imprisoned by our circumstances, our history, or even our staggering defeats along the way. As long as we never get entirely knocked out of the game, hope always remains. The mighty can fall, but they can often rise again.

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Why The Germans Do It Better

₦8,000.00

Emerging from a collection of city states 150 years ago, no other country has had as turbulent a history as Germany or enjoyed so much prosperity in such a short time frame. Today, as much of the world succumbs to authoritarianism and democracy is undermined from its heart, Germany stands as a bulwark for decency and stability.Mixing personal journey and anecdote with compelling empirical evidence, this is a critical and entertaining exploration of the country many in the West still love to hate.

Raising important questions for our post-Brexit landscape, Kampfner asks why, despite its faults, Germany has become a model for others to emulate, while Britain fails to tackle contemporary challenges. Part memoir, part history, part travelogue, Why the Germans Do It Better is a rich and witty portrait of an eternally fascinating country.

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Blood Gun Money

₦8,000.00

The gun control debate is revived with every mass shooting. But far more people die from gun deaths on the street corners of inner city America and across the border as Mexico’s powerful cartels battle to control the drug trade. Guns and drugs aren’t often connected in our heated discussions of gun control-but they should be. In Ioan Grillo’s groundbreaking new work of investigative journalism, he shows us this connection by following the market for guns in the Americas and how it has made the continent the most murderous on earth.

Grillo travels to gun manufacturers, strolls the aisles of gun shows and gun shops, talks to FBI agents who have infiltrated biker gangs, hangs out on Baltimore street corners, and visits the ATF gun tracing center in West Virginia. Along the way, he details the many ways that legal guns can cross over into the black market and into the hands of criminals, fueling violence here and south of the border. Simple legislative measures would help close these loopholes, but America’s powerful gun lobby is uncompromising in its defense of the hallowed Second Amendment. Perhaps, however, if guns were seen not as symbols of freedom, but as key accessories in our epidemics of addiction, the conversation would shift. Blood Gun Money is that conversation shifter.

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Hype

₦8,000.00

From former Vice journalist and executive producer of hit Netflix documentary Fyre comes an eye-opening look at the con artists, grifters and snake oil salesmen of the digital age—and why we can’t stop falling for them.

We live in an age where scams are the new normal. A charismatic entrepreneur sells thousands of tickets to a festival that never happened. Respected investors pour millions into a start-up centered around fake blood tests. Reviewers and celebrities flock to London’s top-rated restaurant that’s little more than a backyard shed. These unsettling stories of today’s viral grifters have risen to fame and hit the front-page headlines, yet the curious conundrum remains: Why do these scams happen?

Drawing from scientific research, marketing campaigns, and exclusive documents and interviews, former Vice reporter Gabrielle Bluestone delves into the irresistible hype that fuels our social media ecosystem, whether it’s from the trusted influencers that peddled Fyre or the consumer reviews that sold Juicero. A cultural examination that is as revelatory as it is relevant, Hype pulls back the curtain on the manipulation game behind the never-ending scam season—and how we as consumers can stop getting played.

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Expert Secrets

₦8,000.00

Your business is a calling. You’ve been called to serve a group of people with the products, services, and offers that you’ve created. People come into your funnels looking for a solution to their problems. By positioning yourself as an expert and learning how to tell your story in a way that gets people to move, you are able to guide people through your value ladder, giving them the results they are looking for. This is how you change the lives of your customers, and this is how you grow your company.

Most people who put their products up for sale don’t understand that their expertise is the key to actually selling the product. Your story, why you created this offer, and why you started your movement are what initially get people to convert and then continue to stay with you over time. Your message has the ability to change someone’s life. The impact that the right message can have on someone at the right time in their life is immeasurable. Your message could help to save marriages, repair families, change someone’s health, grow a company, or more . . .

But only if you know how to get it into the hands of the people whose lives you have been called to change.
– Expert Secrets will help you find your voice and give you the confidence to become a leader . . .
– Expert Secrets will show you how to build a movement of people whose lives you can change . . .
– Expert Secrets will teach you how to make this calling a career.

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Dotcom Secrets

₦8,000.00

DotCom Secrets is not just another “how-to” book on internet marketing.
This book is not about getting more traffic to your website–yet the secrets you’ll learn will help you to get exponentially more traffic than ever before.

This book is not about increasing your conversions–yet these secrets will increase your conversions more than any headline tweak or split test you could ever hope to make.

Low traffic or low conversion rates are symptoms of a much greater problem that’s a little harder to see (that’s the bad news), but a lot easier to fix (that’s the good news).

What most businesses really have is a “funnel” problem. Your funnel is the online process that you take your potential customers through to turn them into actual customers. Everyone has a funnel (even if they don’t realize it), and yours is either bringing more customers to you, or repelling them.

In this updated edition, Russell Brunson, CEO and co-founder of the multimillion-dollar software company ClickFunnels, reveals his greatest secrets to generating leads and selling products and services after running tens of thousands of his own split tests.

Stop repelling potential customers. Implement these processes, funnels, frameworks, and scripts now so you can fix your funnel, turn it into the most profitable member of your team, and grow your company online.

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Traffic Secrets

₦8,000.00

The biggest problem that most entrepreneurs have isn’t creating an amazing product or service; it’s getting their future customers to discover that they even exist. Every year, tens of thousands of businesses start and fail because the entrepreneurs don’t understand this one essential skill: the art and science of getting traffic (or people) to find you. And that is a tragedy.

Traffic Secrets was written to help you get your message out to the world about your products and services. I strongly believe that entrepreneurs are the only people on earth who can actually change the world. It won’t happen in government, and I don’t think it will happen in schools. It’ll happen because of entrepreneurs like you, who are crazy enough to build products and services that will actually change the world. It’ll happen because we are crazy enough to risk everything to try and make that dream become a reality.

To all the entrepreneurs who fail in their first year of business, what a tragedy it is when the one thing they risked everything for never fully gets to see the light of day. Waiting for people to come to you is not a strategy. Understanding exactly WHO your dream customer is, discovering where they’re congregating, and throwing out the hooks that will grab their attention to pull them into your funnels (where you can tell them a story and make them an offer) is the strategy. That’s the big secret.

Traffic is just people. This book will help you find YOUR people, so you can focus on changing their world with the products and services that you sell.

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Facebook- The Inside Story

₦8,000.00

The definitive history, packed with untold stories, of one of America’s most controversial and powerful companies: Facebook

As a college sophomore, Mark Zuckerberg created a simple website to serve as a campus social network.

Today, Facebook is nearly unrecognizable from its first, modest iteration. In light of recent controversies surrounding election-influencing “fake news” accounts, the handling of its users’ personal data, and growing discontent with the actions of its founder and CEO—who has enormous power over what the world sees and says—never has a company been more central to the national conversation.

Millions of words have been written about Facebook, but no one has told the complete story, documenting its ascendancy and missteps. There is no denying the power and omnipresence of Facebook in American daily life, or the imperative of this book to document the unchecked power and shocking techniques of the company, from growing at all costs to outmaneuvering its biggest rivals to acquire WhatsApp and Instagram, to developing a platform so addictive even some of its own are now beginning to realize its dangers.

Based on hundreds of interviews from inside and outside Facebook, Levy’s sweeping narrative of incredible entrepreneurial success and failure digs deep into the whole story of the company that has changed the world and reaped the consequences.

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