Social Science

Here’s the go-to book for content creators to navigate what it truly means to have a platform: putting yourself out there, letting go of what others think, and claiming the power your authentic self has to offer the world.

Since the boom of social media in the mid-2000s, tens of millions of people have started their own platforms in hopes of creating success on their own terms. But with great visibility comes great vulnerability. We become riddled with self-doubt and trapped performing a version of what they believe will be acceptable to others—optimized for more external approval and algorithmic success.

What if the mere act of being followed—including the criticism, judgment, and expectation social media creates—could actually become a tool for your personal growth?

Enter Followed: The Content Creator’s Guide to Being Seen, Facing Judgment, and Building an Authentic Personal Brand. By embracing self-discovery through self-expression, you can learn to see exposure as an opportunity for personal development—and break free from the imaginary boxes that were always too small for you, anyway.

As a content creator and well-known business and life coach, Amanda Bucci has dealt with imposter syndrome, oceans of criticism, and multiple identity crises trying to fit into a box. Today, she’s successfully pivoted her brand to stay aligned with her purpose, having coached hundreds of clients, dozens of companies, and thousands of community members in their journeys of creating success while staying authentic.

The body is central to our sense of identity. It can be a canvas for self-expression, decorated with clothing, jewelry, cosmetics, tattoos, and piercings. But the body is more than that. Bodily awareness, says scientist-writer Moheb Costandi, is key to self-consciousness. In Body Am I, Costandi examines how the brain perceives the body, how that perception translates into our conscious experience of the body, and how that experience contributes to our sense of self. Along the way, he explores what can happen when the mechanisms of bodily awareness are disturbed, leading to such phenomena as phantom limbs, alien hands, and amputee fetishes.

Costandi explains that the brain generates maps and models of the body that guide how we perceive and use it, and that these maps and models are repeatedly modified and reconstructed. Drawing on recent bodily awareness research, the new science of self-consciousness, and historical milestones in neurology, he describes a range of psychiatric and neurological disorders that result when body and brain are out of sync, including not only the well-known phantom limb syndrome but also phantom breast and phantom penis syndromes; body integrity identity disorder, which compels a person to disown and then amputate a healthy arm or leg; and such eating disorders as anorexia.

Wide-ranging and meticulously researched, Body Am I (the title comes from Nietzsche’s Thus Spoke Zarathustra) offers new insight into self-consciousness by describing it in terms of bodily awareness.

How should we think about sex? It is a thing we have and also a thing we do, a supposedly private act laden with public meaning, a personal preference shaped by outside forces, a place where pleasure and ethics can pull wildly apart.

How should we talk about sex? Since #MeToo, many have fixed on consent as the key framework for achieving sexual justice. Yet consent is a blunt tool. To grasp sex in all its complexity―its deep ambivalences, its relationship to gender, class, race, and power―we need to move beyond yes and no, wanted and unwanted.

We do not know the future of sex―but perhaps we could imagine it. Amia Srinivasan’s stunning debut helps us do just that. She traces the meaning of sex in our world, animated by the hope for a different world. She reaches back into an older feminist tradition that was unafraid to think of sex as a political phenomenon. She discusses a range of fraught relationships―between discrimination and preference, pornography and freedom, rape and racial injustice, punishment and accountability, students and teachers, pleasure and power, capitalism and liberation.

The Right to Sex: Feminism in the Twenty-First Century is a provocation and a promise, transforming many of our most urgent political debates and asking what it might mean to be free.

Think you already own your brain? Think again. Your brain owns you. It pushes you around and insists upon getting its way, not yours. Rather than having your best interests in mind, your brain has its own very specific agendas and strategies the purpose of which is singular—to make it feel good. It doesn’t care that its goals are often at stark variance with your intentions or what you know is healthy and constructive in your life. Your brain is selfish, demanding, and devious.

But it doesn’t have to be this way.

Override introduces a new two-pronged theory of personality: serotonin types and dopamine types. Based on today’s breakthrough science into neurotransmitters—the chemicals that transmit signals through our nervous system—Override show readers how to recognize their own chemical imbalances, and what to do about them.

One of the key parts of developing these strategies is understanding the ways serotonin and dopamine are supposed to work, and which type you fall under. Equipped with this new information, the reader will learn to recognize and reshape their reflexive behavior and develop intentional self-control. With this book, nobody is doomed to remain trapped by their natural tendencies!

Override details the struggles of people, both D- and S-Types, and show how together with them the authors found a path to change that can start this minute and last a lifetime. Complete with easy-to-use questionnaires, strategies, and exercises, this book offers micro and macro thinking on iconic human problems, backed up by the latest scientific research into why we are the way we are.